I PRINCIPI FONDAMENTALI DELLA PUBBLICITà DIGITALE

The roots of RTB can be traced back to the early 2000s when online advertising started to gain traction. As the internet became more integral to daily life, advertisers sought more efficient ways to reach their audiences.Da un lato i centri media e ad-tech company hanno l’esigenza nato da proteggere l’somiglianza dei brand e rendere sicuro i qu